As marketing and sales websites require higher flexibility and more reliable content management, Static websites are the way to go. It requires one time posts for defining the organization's mission, vision, and history. The developers leave dedicated segments for the permanent items to be placed on the website and also for the contents to be changed whenever required. The website handler can upload and take down any content on these websites, as and when required. The static websites provide a higher level of flexibility while comparing the properties with the dynamic type of websites.
A static website consists of a series of HTML files, each one representing a physical page of a website. So on static sites, each page is a separate HTML file. When you visit the homepage, you are viewing the actual homepage file. Even if two pages contain a chunk of identical content (like a footer), they both contain two versions. So, if you want to update the footer, you must do so twice, once on each page.